To make an average marketer great, following are the key and core success factors ones need to know and practice.
1. Ability to Take Action
It doesn’t matter how much things you know about internet marketing, how many products you’ve bought or how great your ideas are – if you don’t TAKE ACTION and actually move forward, you will get nowhere.
The ability and willingness to take action alongside with commitment and experience plays important role toward your success.
You do not want to find yourself constantly buying new products before you have finished the last one and actually applied what you have learned; it is especially true when it comes to marketing the products or services on the net. I have see from time to time that beginners in the internet marketing often find ANY EXCUSE they can NOT to take action and get work started. They use their ‘newbie’ status as an excuse, don’t fall into this trap – Don’t become a permanent newbie (permanewb)!
2. Focus
“Mindwander” as I call it, has to be the biggest killer online. It can kill your time. It can kill your productivity. Worse still it can kill your dreams.
I get distracted myself sometimes when I read about a new way of marketing on the internet, or a new solution that can improve the way I do business etc, which is so difficult not to fall prey to it.
Understand that there is so much noise out there, what you need to do is to try your best and keep your mind 100% focused on your goal or direction, and let it becomes a full-time job in its own right.
3. Drive
What is that drives you forward? What makes you get out of bed every day? Why do you spend all those hours in front of your PC?
Knowing what drives you forward can have a massive positive effect on how efficiently you work. But it’s not just your personal drive – you also need to look at it in a little deeper and works out at what LEVEL you are being driven, no matter it is a task-oriented or goal-oriented drive.
A task-oriented drive means that you are always driven by the task at hand, such as you have to get “this one thing” done etc.
The goal-oriented approach means you are actually doing things with your own personal frame of reference. You are starting out with the end in mind, such as you automatically equip yourself with a compass or geo-positioning device.
Many marketers aspire to then reach the goal-oriented approach and attain HIGH levels of success.
4. Growth
On the internet, as with many areas of life, you are either growing or you are dying, because things move so quickly online, the slightest blip could be the warning sign of an impending massive trend change. Just for this reason alone, you need to make sure that you are always growing rather than just remaining at the same size or rate of expanding.
When I’m talking about growth here I’m not talking about the physical growth of your company (i.e. size of employees, office space etc.). I’m talking about the site of your business’’ bank account and the capacity of your business to make more money. To me, that is the most important measurement of growth there is.
5. Create Your Own Power Network
You can actually do pretty well if you start ‘networking’ with people who are using the medium of the internet itself in bulletin boards, chat rooms and instant messaging services, but the cold hard fact is that unless you get ‘out of your cave’ and into the real world, otherwise you are putting a VERY LOW CEILING on your potential to succeed online.
I’ve taught this before and I know I’m not alone; you really cannot underestimate the important of the human touch and one to one, face to face interaction when it comes to growing your business on the internet.
6. Attitude
The right attitude can overcome pretty much anything else. Having the right attitude can make all the difference between your company succeeding or failing.
You can be well-qualified, technically proficient and have spotless references but if you turn up to work one day with the wrong attitude you won’t get anything effective done at all.
About Ann Liu
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