Social media is just like real-life social activities: You won't get much out of being a wallflower. In regarding to should employees be allowed to use social networking sites such as Facebook at work, or should they be banned? Fifty executives across a range of disciplines and industries debated the merits of allowing staff access to social networking from their desktops. According to the "Social Networks vs. Management?" report from employment services firm … [Read more...]
Integrated Email Marketing Campaign into Social Profiles
Do you know those top brands such as Nike, Intel, The Gap, Pepsi, Sony, HP, Home Depot, Lane Bryant, Circuit City, Saks Fifth Avenue, Polo Ralph Lauren, Lands' End, and J.C. Penney included Social Media within email marketing messages? As expected, since 2007, the number of email campaigns that contained links to Facebook and Twitter dramatically increased, becoming the two most prominent links integrated in all email marketing initiatives in 2009. As of June, the … [Read more...]
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