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Social CRM Use Cases: 5Ms and Marketing

April 11, 2010 By Leave a Comment

In this part one of the SCRM hour-long webinar series, partners Ray Wang and Jeremiah Owyang share a framework for Social CRM and dive deeper into its Marketing use cases. This webinar follows Altimeter Group’s recently published open research report: Social CRM: The New Rule of Relationship Management which covers 18 uses cases of Social CRM from Marketing, Sales, Service & Support, Innovation, Collaboration, to Customer Experience.

I have just finished listen it, thought you mightbe interested and want to look into it as well, it worth your time.

Beside above this video, below is the presentation slide you can go through for in case if you prefer to read instead of listening the webinar, check it out.

SCRM Part 1 Slides: A Discussion on the 5Ms and Marketing Use Cases

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