Embrace the Social Business in 2012

Social media is changing the way brands and consumers interact online and digital marketers are beginning to divide serious resources to social programs. In today's dynamic landscape, to make your social marketing success, it will take a real cultural shift in the way your company do business and in the way you interact with your customers and prospects. It needs you to put people, process, and technology requirements together for making this shift and does so with … [Read more...]

Infographic – The Future Social CEO

Social media is no longer a fad, since sites like Twitter, LinkedIn, Facebook and Google+ become part of our daily life, there are more social engagement from CEOs. The benefits of social media are no longer unclear, for those CEOs who are already use social media, their businesses are growing. See below the infographic about what the future holds for CEOs and the tips on how to use different social sites efficiently. … [Read more...]

The Evolution of Google Search

It is worth to spend some of your time and read Google Blog. The goal of Google's search is to get us (users) to the answer that we are looking for faster and faster. Below this video is from Google, so as usual, it servers as a Google promotional piece. But they also share with you a short history of the evolution of search, highlighting some of the most important milestones from the past decade — and a taste of what's coming next. It is important to consider and … [Read more...]

How Men and Women are Sharing Differently Online

When it comes to sharing memories online, men and women take different paths, according to Proust.com, a social media niche for families and close friends to tell their stories and share what really matters in their live. Recently, they have released an infographic that identifies the patterns in how men and women are sharing differently online, there are some interesting observations to check out. They explain on the Proust blog, "We crunched the data, looking at … [Read more...]

The End of Business as Usual

The internet is a macrocosm of who we are as a society - from passive people who consume but take no action, to spammers, observers, trolls, and the perpetually whiny that live with us every day. In many ways social media has transformed us all into highly connected people, with quality online relationships, and new ways of getting information into the hands of consumers. If you are trying to figure out what's going on and how you can best adapt, if you want to … [Read more...]

Are You Using QR Codes?

QR codes, those barcode-like images that can be scanned by smartphones, are showing up in magazine ads, on product shelves, billboards, websites, blogs, buses and trains etc. It is easy to scanning a QR code - you can download a free QR code reader app for your smartphone, and take a picture of the code. The QR code can be read horizontally or vertically, it allows marketers to pack in more information. But according to researcher comScore, only 6% of mobile phone … [Read more...]

Effective Communication Helps You Grow Your Business

Speaking of effective communication, it has several benefits you can apply to your business endeavors, also to your personal life. Learning or relearning toward how to listen and speak skillfully not only shows your clients that you understand their needs and issues, it can also help you grow your business. Effective communication is a two-way process - sending the right message, that is also being correctly received and understood by the other persons. For … [Read more...]