Infographic – Social Login Increases in Time Spent and Engagement

"Web surfers who log into third-party sites with Facebook Connect spend an average of 50% more time on those sites, and view twice as many pages." according to Gigya's research. Based on the study results, it seems like that users who like to log into sites through using their social network credentials also like to interact with their social graph - for example, posting a comment on their blog that also posts to Facebook. Gigya also found that Facebook accounts … [Read more...]

3 Marketing Makeover Tips Help You Marketing Your Business

Have you heard this saying "Instead of picking resolutions, pick one word you want to live by." A new idea going around this year for setting resolutions. If you want to make more revenue, gain more profit, attract more customers, want to have the best year for your business and your life, that one word you should choose is "Marketing", because that is the only mindset that will make your business grow. Take a few minutes today and look at your 2012 Marketing … [Read more...]

Infographic: Facebook Attack Trends

If your computers have been attacked by virus, did you ever wonder why and where those worms come from? The usual suspects that will pop up in the mind are - from file sharing, clicking on suspicious links, hanging online with an unsavory crowd and so forth to cause turns out getting a virus. Or in the worse case, having your identity or credit card information stolen, it can happen through no fault of your own. Commtouch released their quarterly Internet Threats … [Read more...]

How to Craft and Maintain Your Company a Healthy Online Reputation

Nowadays, anyone can create a web page that describes you inaccurately, or criticizes your organization, or your performance at a company. Virtually anybody can become a 'publisher,' by using a personal website, a blog or any one of a dozen major social media sites to broadcast their opinions to the world. Just like you, your business has a online reputation to worry about as well, and maintaining it takes work. For all types of companies - from hip startup to … [Read more...]

Want to be More Productive and Get Your Focus Back?

These days our lives are busier than ever, we work more than ever, got more stressed and exhausted than ever too. Still, we couldn't get the things done completely. In fact, it doesn't have to be that way, really. Then what is the problem? - the problem is that we are overloaded with information and tasks, and we try to get everything done instead of just the most essential things. And although it can be hard to give up all the busy-ness that we’ve grown … [Read more...]

Online Market Research for Growth of Businesses

Market research is a very vital tool for the companies seeking marketable opportunities for growing the business. For the establishment of new organization and enhancing the existing, the market research is essential. Market research can offer market intelligence, which is needed to encourage success, enhancement of competitiveness and maximize profit. Online market research is the concept that provided challenges and opportunities to the researchers as well as the … [Read more...]

6 Challenges that Corporate Social Strategist are Facing

When I read below this excellent insightful research study, I find a lot to like, and would consider it mandatory reading for anyone in the social media nascent arena. Hope that the HR world will take notice on it, as so much of social media is polluted with old-school "broadcasters" who don't get the concepts of opt-in and consumer controlled engagement. As new technologies have emerged, and consumers are adopting them. Social media is no longer the latest "shiny … [Read more...]