Storytelling has a beginning, middle and end, it changed the way people related to each other. 65% of all conversations in our daily lives are from storytelling.
In the business, a good and clear storytelling can help prospective clients understand what a company does, or convince them why the business is superior to its competitors. It can also get clients to better understand the company’s work, to connect employees to one another and to management, and to give a voice to those who don’t otherwise have one.
Savvy companies are satisfying the public’s never-ending hunger for content through storytelling.
As marketers, how can you use the art of storytelling to engage and persuade your website visitors?
Forks from Quick Sprout created this infographic that breaks down how you can use storytelling effectively.
Courtesy of: Quick Sprout