In this infographic, you will see tons of great ideas based on an analysis of 1.5 Million Facebook posts from nearly 6,000 brand pages in regarding to how to do to let your post be seen on Facebook News Feed
Posts with 80+ words garner 2x as much engagement. Most reports state you should keep posts super short, like under 120 characters, well, for this part, I think it all depends.
One of the interesting finding is that posts with images get 37% more engagement than those with just text. (Since Facebook new Save feature came out, I’m posting a lot more links these days and I can see the static of Reach is slowly going up for link posts)
Less than 18% of posts are published on weekends, but weekend content sees the MOST engagement. For example, posts on Sundays get 25% for LCS (likes, comments, shares) than posts on Wednesdays.
As TrackMaven does include a caution on the Infographic, which is that there is no such thing as a “perfect” post, you should use the tips and strategies to compile what works best for your page.