Internet marketing is by far the fastest growing advertising method for all companies nowadays. For most small businesses, and many medium sized companies, having a full-timer on staff to handle all aspects of the web not a financial option. So, business owners more than ever are looking to outsource the Internet marketing component.
Why Outsourcing Your Internet Marketing Project to MBA?
Many web site designers are not skilled in the areas of online marketing. Many traditional marketing experts are not highly skilled at planning and implementing specific Internet strategies. But the Internet marketer fills these two gaps. There are many functions that a qualified Internet marketing expert can offer you which will save you years of effort to try to do on your own if you’re new to the game.
The Internet marketing arm is our specialty at MarketingbyAnn Co., Ltd. Here are some of our majority focus:
1) Web Site Optimization (WSO)
WSO is the art of optimizing a web site to bring results in either increased sales or leads, of course, it has to depend on the goals of the web site itself. The process involves understanding the intended audience and assuring that the information they are seeking is provided and easy to find. WSO also means continuous experimentation, testing and tweaking various techniques to get people to take action with what you want them to do next.
2) WordPress BLOG Setup, Management and Training
Still don’t have your own blog? Well, now there’s no excuse – we’ll help you set your blog up! Not only that, but we’ll also install a theme and throw in some plugins at the same time. We can help you manage and maintain your blog if you don’t have handy person do it. If you have a person in-house but doesn’t know how to operating it, we can train your people as well.
Blog is another great source of generate the traffic, if managed properly, you can maintain your own BLOG as well.
3) The Content Manager – Virtual Assistant
A frequently overlooked role in the web site design and online promotion process is to have someone in charge of making content changes to the web site. We will help you get job done.
4) Organic Search Engine Optimization (SEO)
Not to be confused with WSO, SEO is the science of acquiring top position for any and potentially every page of your web site on search engines when searches for keyword phrases related to your business or industry.
5) Online Article Creation and Distribution
Short articles posted on your site or other web sites can bring substantial traffic your way, if your strategy is sound and your articles are formatted properly. As things stand now, content is the king in website marketing. If you want your website doing well, be prepared to invest in original and persuasive quality content.
6) Pay Per Click Management
We focuses on the sales and profitability of our client’s websites. Our clients come to us for this service because they are seeking a focused approach to online advertising. Often time, those same clients are wish to “bridge the gap” while our SEO services are developing organic listings. The fact is that 30% of consumers and as much as 50% of businesses actually trust as first choice and/or click on the Sponsored Search Results in Google. This fact alone makes it critical for a well-defined, well-managed Pay Per Click strategy.
Example, you have already created a website but you are not getting enough leads or sales. You are either confused or disappointed in your paid search program because you are spending money with Google to generate ads, leads and sales but the leads and sales are just not happening in the numbers you had hoped. By that, we can help you out.
7) Social Media Optimization
Google and other search engines have started including Local search, Press Releases, Videos, Products, etc in their main search results. Hence the overall SEO strategy should include some form of Web 2.0 and Social Media optimization. This can be as simple as submitting your website to a few selected local directories to a complex task of creating a video about your business and making it popular on sites like You Tube or rank the video on Google search for your website keywords.
Newsletter Campaign
Newsletters are still known to be effective, in spite of the spam menace. Churning out a newsletter every two weeks or every month requires a few things – a system to collect emails, content, a good design, a tool or service to send emails and a system to monitor the effectiveness of the newsletter. So the kinds of skills you are looking at are writing, design and some technology skills. In our opinion, outsourcing this task can make your newsletter campaign extremely effective.
We also have some other Internet Marketing services offering, we have picked the easiest of the lot.
Choosing a person or team of people to help you promote your business on the Internet is much more than the equivalent of contracting a carpenter to re-face your kitchen cabinets or a janitor to mop your floors. It’s like hiring an ER doctor to shock your system and bring LIFE back to what could be an ailing business!
You cannot afford to make the wrong choices. The very survival and growth of your business depends on your choosing the right people for your online promotion team the first time around. So think carefully before you take any action.
We glad to server you, if you want to outsourcing your Internet marketing, just contact us.
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