SMB Marketers Say Video Email Increase in Conversion Rates

Share­Over 80 per­cent small and medium-sized busi­ness (SMB) mar­keters plan to use video emails in 2010 and over 90 per­cent plan to inte­grate social media into their email cam­paigns this year. Almost 64 per­cent of SMB mar­keters who use video emails claimed that it deliv­ers sig­nif­i­cant increases in con­ver­sion rates. Accord­ing a recent sur­vey group […]

Integrated Email Marketing Campaign into Social Profiles

ShareDo you know those top brands such as Nike, Intel, The Gap, Pepsi, Sony, HP, Home Depot, Lane Bryant, Cir­cuit City, Saks Fifth Avenue, Polo Ralph Lau­ren, Lands’ End, and J.C. Pen­ney included Social Media within email mar­ket­ing mes­sages? As expected, since 2007, the num­ber of email cam­paigns that con­tained links to Face­book and Twitter […]