Small businesses have a big advantage in their ability to act more quickly, rather than being mired in corporate politics. One of the reasons Amazon has been so successful is that they have ingrained in their corporate culture the ability to respond quickly, with fewer layers needed for approvals. In the other words, they know how to 'execute' and 'get things done'. For example, they were able to respond within hours to news of Michael Jackson's death by featuring … [Read more...]
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Are You Using Social Media to Market Your Small Biz?
The internet isn't a sparsely population virtual world anymore. Just about everyone you know is online – even those older generations who claim they know nothing about computers are now learning to log on, check email and socialize with distant friends and family. People are social networking from their cells – logging into Facebook, Tweeting about their everyday actions. As people become more comfortable and more experienced using social media, the awareness of … [Read more...]
Facebook for Business Marketing
Facebook recently crossed over 250 Million people worldwide (it’s not small number for sure), which including 70 million in the United States, with over 500,000 new people joining each and every day, and over 120 million logon every day. Yet, millions more will join this incredible platform in the coming months and years, and the vast majority will be seeking to use it. Facebook primarily is for business purposes, with more than 250 million active users, and … [Read more...]
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