Marketers Apply Quantitative Measures to SMM Efforts

ShareWhen it comes to social media, the truth is there are some peo­ple who get it, some that don’t under­stand it and oth­ers who just want to know more about how to use it in their mar­ket­ing plan. As we see, in just a few short years, social media has exploded, cap­tur­ing the atten­tion of […]

SMEs: Don’t You have Time for SMM?

Share­Many SME busi­ness own­ers forgo social media mar­ket­ing or even mar­ket­ing of any kind, many of them want to inte­grate SMM Strat­egy into their mar­ket­ing mix port­fo­lio, unfor­tu­nately, many of them just don’t take actions — because the rea­son of don’t have time for that, or in the other words like say­ing “I don’t have […]

Social Activities Blur Personal and Professional

Share­So­cial media usage has soared not just among the gen­eral pop­u­la­tion but also among at-work Inter­net users, who are head­ing to the sites for both per­sonal and pro­fes­sional rea­sons in greater num­bers. In recent sur­vey Face­Time Com­mu­ni­ca­tion showed social media and Web 2.0 appli­ca­tions have been adopted by 99% of end users to sup­port business […]

Are You Investing in a SMM Campaign?

Share­For many busi­ness own­ers and career pro­fes­sion­als, I know you’ve already begun inte­grat­ing social media mar­ket­ing into your mix. But for a LOT of oth­ers — there’s been a hold, or a tip-toe approach. Cur­rently, there are 581 Mil­lion cus­tomers using social media – a num­ber that’s grow­ing every day. How will your busi­ness reach […]