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About Twitter Language Symbols and How To Get Twitter Followers

May 2, 2010 By Leave a Comment

In the preview article, I talked about some key benefits you will gain by using twitter. In today's post, I am going to talk about how to get followers after you have registered an account and set up your profile on twitter. Since you have set up an account, by now, you should learn and understand the basics of Twitter symbols/language that which I listed them in below, most likely, you have already followed a few people. As with most modern inventions, there is a … [Read more...]

What Twitter’s Resonate Means?

April 14, 2010 By Leave a Comment

Twitter is finally letting us all know at least one way that they plan to make money, to literally no one's surprise it will be through ads that Twitter calls "Promoted Tweets" (PTs), in the other words, Twitter has launched promoted tweets, which means brands can now purchase CPM based ads to promote these popular tweets at the top of a Twitter search term – even in categories they aren't well known in. According to The New York Time: "The idea behind Promoted … [Read more...]

Integrated Email Marketing Campaign into Social Profiles

February 1, 2010 By Leave a Comment

Do you know those top brands such as Nike, Intel, The Gap, Pepsi, Sony, HP, Home Depot, Lane Bryant, Circuit City, Saks Fifth Avenue, Polo Ralph Lauren, Lands' End, and J.C. Penney included Social Media within email marketing messages? As expected, since 2007, the number of email campaigns that contained links to Facebook and Twitter dramatically increased, becoming the two most prominent links integrated in all email marketing initiatives in 2009. As of June, the … [Read more...]

Is Twittering Necessary and Do You Really Need to be on Twitter?

January 13, 2010 By 2 Comments

As marketing by profession, usually we have to justify ourselves to the bosses, the clients and everyone in between - especially in the less-tested, sometimes, hit or miss arena of social media. When the latest technology and the latest social media come out, marketing professionals who are living in the bloody edge of social media technology will rush to it. Marketers have been so busy jumping on the social media bandwagon. Set up a Twitter account or Facebook page … [Read more...]

Marketers in 2010 need to Focus on Brevity and Relevancy

December 31, 2009 By Leave a Comment

As the new year dawns, by wrapping up her professional year, Hitwise's Sandra Hanchard observed in a blog post that Australians are "spending more time on fewer sites." And only three parent industries which increased their average session duration over the year are Computers and Internet, Shopping and Classifieds and Adult. Among that, social networking and forums are the places where people spent longest time. The average session duration they stay in Social … [Read more...]

Brand and Marketing Trends for 2010

October 5, 2009 By Leave a Comment

Whether a brand does something about it or not, the future is where it’s going to spend the rest of its life. How long that life is up to the brand, determined by how it responds to today’s reality. The post-recession landscape will present brand marketers with new challenges, new engagement realities and new rules, which will increase pressure to prove how and why branded products deliver value. … [Read more...]

Does Your Company Really Need To Be Using Twitter?

September 21, 2009 By Leave a Comment

Many business owners are asking: "Does my company really need to be using twitter?" Before we answer that question, let's examine exactly what twitter is. Simply put, Twitter is a mini-blogging platform that you can use to send messages of 140 characters or less to family, friends, colleagues, or just the general Web community at large, basically it is a platform that allows people having conversations online, to express themselves to the world in 140 characters or … [Read more...]

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